May 12, 2014


The Azimut|Benetti Group has received new major awards, rewarding its efforts to consolidate its leadership position on the Asian market, owed entirely to the experience gained in over 30 years of continuous presence in the territory.

Both brands of the Italian leading manufacturer of luxury yachts obtained significant recognition on the occasion of the tenth Asia Boating Awards organized by Blu Inc., the group that publishes the magazines "Asia Pacific Boating" and "China Boating" and serves as an important point of reference for the industry in Asia Pacific area.

The first prize in the category "Best Brand Presence in Asia" was awarded to Azimut Yachts, the Group brand dedicated to the design and construction of yachts up to 120 feet, while the splendid 56-meter Benetti "Lady Candy" ranked first in the category "Best Worldwide Custom Built Yacht".

"For our Group, such recognition represents an important sign of appreciation from the Asian market, and in particular, China," said Ferruccio Luppi, CEO of Azimut|Benetti Group. "We continuously pursue our commitment to grow and strengthen our brands in this area, and in recent years, in particular, we have initiated new projects, including the introduction of the much appreciated Azimut Yachts Dragon collection, specifically dedicated to the needs and lifestyle of Chinese boat owners. We intend to continue refining all our models, in line with our philosophy, to best suit the tastes of our customers.

The success of the direction taken by the company is further confirmed by the acknowledgement conferred on Benetti Lady Candy. This yacht is the result of a collaboration between the Italian shipyard and Paul Brackely, Head of Central Yacht who worked with the boatyard to come up with the concept, exterior style, and interior plan, reflects the perfect match between East and West: Italian capacity for innovation and quality, for a boat built in the likeness of its Chinese owner."