Highlights:✓ New office in Dubai Marina Yacht Club.
✓ New Service Manager for the Gulf area.
✓ Azimut dealer Seas & Deserts named “Grande Collection Dealer of the year”.
✓ New Azimut 72 and Magellano 66 models immediately sold out, not least as a result of strong demand in the Gulf market.
✓ Seven Azimut models at the Dubai International Boat Show 2016.
February 2016. Azimut Yachts is attending this year’s Dubai International Boat Show from March 1 to 5, 2016, riding high on the success of rising sales reported for the last five years running. The strategy of introducing a constant stream of new models has proved a winning one in this market too, where Azimut 72 and Magellano 66 were already sold out a matter of months after they were unveiled.
In order to guarantee assistance at the highest possible level for the brand’s growing client base, the position of Gulf Service Manager has been created. This specialist engineer from company headquarters in Italy coordinates all technical assistance and after-sales activities in the Gulf area.
His words are echoed by Azimut Yachts Middle-East Area Manager Enrico Chiaussa, who said that “the partnership with Seas & Deserts is a very strong one, so much sothat at the recent dealer meeting the company was named Grande Collection Dealer of the Year 2015. Yachts over 80 feet in length are proving to be the most successful segment and one demonstration of this is the recent showing at the Kuwait Boat Show of not one but two Azimut Grande 95RPH yachts, each with a different layout. In fact, the reason we have decided to permanently transfer a Service Manager from Italy is to offer ever better client service by helping dealers and owners with their specific technical needs.”
This is a very important market for the Italian shipyard, so having a broad-based network and being within easy reach for clients is essential. To do this, Azimut draws on the services of five companies to represent the Azimut Yachts brand in the Middle-East, establishing profitable partnerships with them over the years:
● Azimut Yachts U.A.E. / Qatar / Kuwait / Bahrain
● Azimut Yachts Lebanon
● Azimut Yachts Saudi Arabia
● Azimut Yachts Egypt
● Azimut Yachts Jordan
Azimut Yachts displayed @ Dubai Boat Show 2016:
• Azimut Atlantis 50
• Azimut 50
• Azimut Magellano 53
• Azimut 55S
• Azimut 77S
• Azimut 80
• Azimut 100 Leonardo